A Simpler Take on Enterprise Security in a Fast-Changing World

Technology is evolving faster than ever, opening up new possibilities—but also new risks. As innovation accelerates, security and privacy challenges are becoming more complex. At Samsung Electronics, we understand that stepping into new digital territory means being ready for new threats. That’s why we closely monitor the security landscape and take a flexible, forward-looking approach to enterprise security.

Today’s cybersecurity threats affect everyone, from individual users to large organisations. Businesses now face risks from many directions: suspicious links, malware, insider threats, and even new AI-related dangers such as prompt injection and sensitive data leaks. As more employees—whether in offices, retail environments or on the front lines—use mobile devices to access company systems, these threats don’t just pose security risks. They can also lead to serious financial losses.

Why Endpoints Matter More Than Ever

Security incidents can happen anywhere, but research from the International Data Corporation (IDC) shows that 70% of successful cyberattacks start at endpoints—devices like smartphones, laptops and tablets. Despite this, IT teams often have far less visibility into mobile devices than they do into PCs or servers.

With mobile devices now being the most common way employees access company networks, this gap in visibility is no longer acceptable. Businesses need a more structured and complete approach—one that supports mobility without compromising protection. Samsung is responding by setting a new benchmark for mobile enterprise security, built on a collaborative Zero Trust strategy focused on endpoints.

What Zero Trust Means for Endpoints

Samsung’s innovation has always been guided by how people actually use technology. By listening closely to businesses and users, we anticipate change and deliver solutions that meet real-world needs. As part of this commitment, Samsung has been advancing key security technologies—from hardware-backed protection to smarter threat detection—while fully embracing the principles of Zero Trust.

Zero Trust is a security approach based on one core idea: never automatically trust anything. Instead, trust is earned and constantly reassessed. Most Zero Trust solutions today focus on securing access at the network level. While important, this leaves a major blind spot—the endpoint. Endpoints have the largest attack surface and are often the easiest targets for cybercriminals.

When applied properly, Zero Trust for endpoints ensures that every access request is evaluated in real time, based on the device’s security status, user identity and context. Some of the key principles include:

• Never trust, always verify: Devices must prove they are secure before being allowed access, even if they are already inside the network.
• Continuous risk assessment: Security policies adapt in real time based on factors like location, time and device condition. Suspicious activity can trigger restrictions or isolation.
• Limited access and privileges: Users and devices only get the access they need, nothing more.
• Context-aware decisions: Security decisions are based on user identity, device health and behaviour, not just passwords.

How Samsung Is Putting This into Practice

As cloud services, remote work and BYOD programmes become more common, endpoint risks continue to grow. Samsung is tackling this challenge head-on by embedding Zero Trust principles directly into Galaxy devices—from the hardware level to the operating system—while ensuring they integrate smoothly with existing enterprise security systems.

Security is not something one company can solve alone. That’s why Samsung works closely with industry partners to deliver stronger, more practical solutions. In 2024, Samsung Knox was integrated with Cisco Secure Access, helping organisations verify users, devices and context before granting access.

Samsung also partners closely with Microsoft. In 2023, Samsung Knox was integrated with Microsoft Intune to deliver the industry’s first on-device, hardware-backed device attestation solution for both work and personal devices. This feature is now enabled by default in new Android App Protection Policies. More recently, Samsung became the first mobile manufacturer to connect directly to security operations centres (SOC) by integrating Knox Asset Intelligence with Microsoft Sentinel, providing centralised visibility into mobile security threats.

Holistic Security That Strengthens Privacy

Samsung continues to evolve Samsung Knox to give businesses more control, better visibility and stronger protection against cyber threats. By making Zero Trust a core part of Knox, Samsung helps secure devices and data while staying ahead of an increasingly complex threat environment.

As AI, cloud services and hyperconnectivity reshape the workplace, security and privacy have never been more critical. Mobile devices are now prime targets, and protecting them requires true end-to-end security. Through close collaboration with industry leaders, Samsung is delivering solutions that work seamlessly with existing systems—helping businesses stay secure today while preparing for tomorrow.

This is just the beginning.