Sony Xperia 1 VII in Malaysia A Fusion of Alpha Camera Tech, Walkman Audio, and BRAVIA Display Intelligence
May 13, 2025Sony has officially announced the arrival of its next-generation flagship smartphone — the Xperia 1 VII, available in Malaysia from mid-July 2025. Developed in close collaboration with the engineers behind Sony’s iconic α™ (Alpha™) digital cameras, Walkman® audio players, and BRAVIA™ televisions, the Xperia 1 VII brings together Sony’s most advanced technologies under one sleek smartphone. With Xperia Intelligence—a new AI system optimised across camera, audio, and display—the Xperia 1 VII introduces a reimagined smartphone experience.
A New Era in Smartphone Videography with AI Camerawork and Auto Framing
Sony is revolutionising mobile videography with AI Camerawork and Auto Framing—two new features designed to help anyone shoot like a pro.
- AI Camerawork ensures smooth and stable framing by tracking your subject’s position, even when you’re walking or not directly looking at the screen. Thanks to posture estimation technology and advanced image stabilisation, the subject stays centred in the frame.
- Auto Framing takes the pressure off manual adjustments by automatically cropping and tracking the subject, delivering both a full-scene video and a close-up version—all from a single take.
With these intelligent tools, Xperia 1 VII lets users effortlessly capture professional-looking video content, making it ideal for vloggers, content creators, and casual shooters alike.
Ultra-Wide Camera with Bigger Sensor for Night and Macro Photography
The Xperia 1 VII is equipped with three rear cameras, headlined by a new 16mm ultra-wide-angle lens paired with a large 48MP 1/1.56-inch sensor. This sensor is roughly 2.1 times larger than its predecessor, offering:
- Low-noise night shots with dynamic range comparable to full-frame cameras
- Minimal distortion in wide-angle captures
- Macro shots from just 5cm away
The main wide-angle lens offers 24mm and 48mm focal lengths (2x optical zoom) with Sony’s acclaimed Exmor T for mobile sensor, delivering high-quality video even when cropped using AI Camerawork and Auto Framing. Completing the setup is a telephoto lens offering 85mm to 170mm optical zoom, ideal for distant or portrait shots.
The Best Xperia Sound Yet, Inspired by Walkman
True to its audio heritage, Sony brings Walkman-grade sound quality to Xperia 1 VII:
- A new audio circuit design with premium components elevates clarity, especially when using wired headphones.
- AI-powered DSEE Ultimate™ improves sound quality for compressed streaming audio, both wired and wireless.
- Enhanced full-stage stereo speakers deliver cleaner, richer audio across all frequencies, from crisp highs to deep lows.
Whether you’re an audiophile or a casual listener, Xperia 1 VII offers one of the best sound experiences in any smartphone today.
BRAVIA-Level Display Performance with Sunlight Vision
The Xperia 1 VII includes a smart display that adapts to your environment using a new rear light sensor. Whether indoors or in bright sunlight:
- The screen adjusts brightness, colour, and temperature based on ambient lighting.
- Sunlight Vision enhances visibility outdoors, while a new brighter display panel ensures your content always looks stunning.
This is the ultimate viewing experience, with picture quality that echoes Sony’s best BRAVIA televisions.
Snapdragon® 8 Elite Performance with Two-Day Battery Life
Under the hood, Xperia 1 VII is powered by Qualcomm’s most advanced chipset — the Snapdragon® 8 Elite, offering:
- Over 40% improvement in NPU, CPU, and GPU performance
- Faster AI processing, ideal for camera and gaming
- Power-efficient performance for up to two days of active use
Sony’s Processing Optimization feature helps reduce power usage by up to 10% during everyday activities like social media and video streaming. On the software front, Xperia 1 VII supports four OS version upgrades and six years of security updates, ensuring longevity and peace of mind.
Built for the Future: Accessibility & Sustainability
Sony continues its commitment to inclusivity and sustainability:
- Camera accessibility features include sound and vibration feedback to help users maintain horizontal alignment.
- TalkBack enhancements let visually impaired users access menus based on frequency of use.
- The packaging uses Sony’s Original Blended Material, eliminating all plastic.
- Internally, about 84% of certain components are made using eco-friendly plastics like SORPLAS™ (recycled and plant-based).
Style Cover with Stand (XQZ-CBFS)
Sony also offers a dedicated cover for the Xperia 1 VII (sold separately). This stylish accessory includes:
- A dual-orientation stand for vertical or horizontal use
- A secure grip and ring strap for stable handheld shooting
- Eco-friendly design with approximately 78% recycled resin, including SORPLAS
Available in three matching colours, the cover complements the Xperia 1 VII in both form and function.
Availability in Malaysia
The Sony Xperia 1 VII will be available in Slate Black, Moss Green, and Orchid Purple, arriving in Malaysia from mid-July 2025.
Stay tuned for local pricing details and pre-order promotions!


