Samsung Home Entertainment AI Integration

Samsung Home Entertainment AI Integration

March 29, 2024 0 By Rowena Cletus

Samsung Electronics Co., Ltd. recently showcased its latest TV and soundbar lineup for 2024 at the Unbox & Discover event, highlighting innovations such as Neo QLED 8K and 4K, OLED TVs, and advanced sound devices. As a leading TV manufacturer for 18 consecutive years, Samsung’s offerings continue to enhance the home entertainment experience with cutting-edge AI-driven solutions.

SW Yong, President and Head of the Visual Display Business at Samsung Electronics, emphasized the company’s commitment to pushing the boundaries of home entertainment through AI integration. This year’s lineup not only delivers exceptional viewing experiences but also integrates seamlessly into consumers’ lifestyles.

The flagship Neo QLED 8K TV boasts the advanced NQ8 AI Gen3 processor, featuring a Neural Processing Unit (NPU) for twice the speed and eightfold increase in neural networks. This technology ensures crisp details and outstanding clarity, enhanced by features like 8K AI Upscaling Pro and AI Motion Enhancer Pro for smoother action scenes and lifelike depth. The TV also offers precise audio with AI sound technology, including Active Voice Amplifier Pro and Object Tracking Sound Pro.

Samsung’s 2024 Smart TVs leverage Tizen OS for enhanced connectivity and personalization. The setup is effortless, connecting to existing networks and devices upon activation. The TVs also integrate with smartphones for convenient control and gaming experiences, along with a range of apps and platforms for a personalized dashboard and smart home management. Security is a priority, supported by Samsung Knox for robust protection of user data.

The expanded lineup includes Neo QLED 4K TVs, Glare-Free OLEDs, and advanced soundbars like the Q-Series Soundbar Q990D with Wireless Dolby Atmos. The Music Frame, inspired by The Frame, combines premium audio with artistic design for a versatile and immersive auditory experience.

Samsung’s 2024 TV and soundbar lineup reflects a customer-centric approach, offering a diverse range of choices to suit various lifestyles and preferences while setting new standards in home entertainment.

Don’t miss our announcement on 3 April 2024 – it’s going to be big! For more information or to pre-order Samsung’s 2024 TV products, please visit: