INFINIX Soars To New Heights In Global Market Share Growth In Q1 2024
May 28, 2024Infinix, a dynamic tech brand aimed at young consumers, has reported remarkable growth in Q1 2024. According to IDC’s Worldwide Quarterly Mobile Phone Tracker, Infinix achieved the highest year-on-year global market share growth among major smartphone brands. Its market share jumped from 1.7% to 3.7%, and global smartphone shipments surged by 150.6%.
“We are thrilled with our Q1 2024 performance. Our team has tirelessly delivered top-notch products at affordable prices, like the Infinix NOTE 40 Series and Infinix GT 20 Pro, which focus on key consumer needs such as charging and gaming performance,” said Tony Zhao, General Manager at Infinix.
Infinix’s success is prominent in Africa and Southeast Asia, securing top 5 market share positions in over 20 countries. The brand’s impressive growth reflects its commitment to making advanced technology accessible globally.
Leading the Market with Q1 2024 Triumphs
In 2023, Infinix was featured in Kantar and Google’s Top 50 Chinese Global Brand Builders Report and ranked sixth in Fast Company’s World’s Most Innovative Companies of 2024 in the Asia-Pacific sector, the only smartphone brand on the list.
Infinix’s growth is driven by aligning with young consumers’ preferences through innovative products and creative marketing. The Infinix NOTE 40 Series and GT 20 Pro, with features like All-Round FastCharge 2.0 and a dedicated gaming display chip, have captured significant attention from tech-savvy youths and gamers worldwide.
Looking Forward
Infinix’s Q1 2024 achievements highlight its dedication to innovation, affordability, and strategic marketing. The brand aims to continue delivering superior products and services, setting new benchmarks for success in future quarters.
