Samsung Galaxy Takes Center Stage at TRX MRT Station

Samsung Galaxy Takes Center Stage at TRX MRT Station

March 1, 2024 0 By Rowena Cletus

Samsung Malaysia has officially introduced the Tun Razak Exchange (TRX) Samsung Galaxy Station on the MRT Kajang Line, marking a significant integration of the tech giant into the daily commutes of over 220,000 riders. The brand takeover spans 29 stations along the TRX Station and Putrajaya line, creating a unique synergy between Samsung and Malaysia’s bustling public transportation network.

At the unveiling ceremony, key figures from Samsung Malaysia, including Denny Kim (President), Elaine Soh (Chief Marketing Officer), and Kevin Kim Tae Hoon (Business Director of Mobile eXperience), joined forces with Datuk Mohd Zarif Hashim (CEO), En Shahrul Fadli Omar (CFO), and Schrene Goh (Chief Commercial Officer) from Mass Rapid Transit Corporation Sdn Bhd (MRT Corp).

The TRX Samsung Galaxy Station, now the largest interchange station between the TRX station and Putrajaya Line, stands as a pivotal hub for commuters. Renamed the TRX Samsung Galaxy MRT Station, it plays a crucial role in anchoring the TRX International Financial District and Kuala Lumpur’s latest retail destination.

Datuk Mohd Zarif Hashim, CEO of MRT Corp, expressed enthusiasm about welcoming Samsung Galaxy as the Station Naming Rights and Station Domination Advertising partner, highlighting the station’s strategic location for advertising and marketing. Commuters will now be greeted by Samsung Galaxy’s captivating visuals and engaging advertisements, enhancing their overall station experience.

The TRX Samsung Galaxy Station directly serves The Exchange TRX, a world-class lifestyle destination at the heart of Tun Razak Exchange. Commuters accessing this station will step into a world of possibilities powered by Galaxy AI, reinforcing the commitment to a connected and accessible future.

Denny Kim, President of Samsung Malaysia, emphasized the collaboration with MRT Corporation as a shared vision for connectivity and convenience. The direct connection to Malaysia’s vibrant lifestyle hub ensures a seamless experience for travelers and shoppers alike.

As a special treat for Samsung Galaxy users, Samsung Malaysia is offering free RM5 Touch N’ Go credit through the Samsung Members app at the Samsung Experience Store @ The Exchange TRX. This exclusive giveaway encourages users to experience the convenience of commuting to the TRX Exchange mall at no cost.

The article also introduces the recently launched Galaxy S24 series in Malaysia, highlighting its new Galaxy AI experiences that transcend traditional smartphone functionality. The S24 series promises enhanced communication through features like Live Translate and Chat Assist, a revolutionary search experience with Circle to Search, and a powerful ProVisual Engine, providing AI-powered camera tools for creative freedom.

Samsung’s presence at the TRX Samsung Galaxy MRT Station signals a significant step towards a more connected and technologically enriched urban lifestyle for Malaysians.

To learn more about the Galaxy S24 series, visit:

https://www.samsung.com/my/smartphones/galaxy-s24-ultra/#overview