Samsung AI Home Vision and Innovative Bespoke AI Appliance Lineup
April 3, 2025Samsung Electronics has introduced its enhanced AI Home vision and next-generation Bespoke AI appliances at the Welcome to Bespoke AI global launch event in Seoul, Korea. The brand’s latest innovations focus on smarter, more intuitive living, with advanced AI features and expanded screen-enabled appliances designed to elevate the home experience.
Smarter Homes with AI-Powered Appliances
At the event, Jeong Seung Moon, EVP and Head of the R&D Team for Digital Appliances at Samsung, highlighted the company’s mission to seamlessly connect smart devices for greater convenience, energy efficiency, and personalized care.
“With our Bespoke AI appliances, we are bringing the AI Home to life—enhancing everyday convenience while optimizing energy use and home care,” said Jeong.
The 2025 Bespoke AI Appliance Lineup
Samsung’s 2025 Bespoke AI appliances introduce powerful new features designed to simplify home management.
- AI Home Display Expansion
Building on last year’s innovation, Samsung has expanded the AI Home screen to more devices, including:- Bespoke AI Refrigerators
- Bespoke AI Laundry Vented Combo, Washers, and Dryers
- 9-inch AI Home screen on select refrigerators, offering a user-friendly experience similar to the AI Family Hub™
- 7-inch AI Home screen on Bespoke AI Laundry models, streamlining cycle controls and smart home management
- Intelligent Cooling and Energy Efficiency
The Bespoke AI Hybrid Refrigerator uses AI-driven cooling to monitor and adjust internal temperatures for better food preservation and energy efficiency. Meanwhile, the Bespoke AI Laundry lineup introduces AI Wash+ and AI Dry+, optimizing washing and drying performance while reducing energy use by up to 55% compared to standard class A requirements. - Faster and Smarter Laundry
The Bespoke AI Laundry Vented Combo delivers a super-speed wash and dry cycle in just 68 minutes, making it Samsung’s fastest vented combo model yet.
Smarter Cleaning with AI-Powered Vacuums
Samsung is also redefining home cleaning with its Bespoke AI Jet Ultra and Bespoke AI Jet Bot Steam Ultra vacuum cleaners.
- The Bespoke AI Jet Ultra offers 400W of suction power, making it Samsung’s most powerful cordless vacuum yet.
- AI Cleaning Mode 2.0 improves navigation and recognizes more surfaces, including corners and carpet types.
- The Bespoke AI Jet Bot Steam Ultra features AI Object Recognition, detecting obstacles as small as 1cm and even recognizing transparent liquids for precise cleaning.
AI Home: Seamless Smart Living
Samsung’s AI Home experience extends beyond appliances, integrating SmartThings, Bixby voice control, and Knox security for enhanced convenience and peace of mind.
- Smarter Controls: The AI Home display acts as a central hub, managing appliances and third-party smart devices via SmartThings—without needing an additional hub.
- Voice ID on Bixby: Recognizes individual voices, switching to personalized settings and syncing with Samsung Galaxy smartphones for accessibility.
- Family Care: Sends alerts if unusual activity is detected, offering safety and well-being tracking for loved ones.
Future-Ready Security and Software Updates
To ensure a trusted AI Home experience, Samsung is enhancing security with Knox Vault, protecting sensitive user data with post-quantum cryptography (PQC). Additionally, Smart Forward keeps appliances up to date, delivering new features via software updates—ensuring users enjoy the latest advancements without buying new devices.
With these innovations, Samsung is leading the way in AI-driven home solutions, making smart living easier, more efficient, and more secure than ever.
For a closer look at the AI Home experience, watch Welcome to Bespoke AI here: YouTube Link
