ante Expands Its Lifestyle Retail Presence with a New Space at SOGO118, 118 Mall

From travel essentials and everyday technology to wellness products and eyewear, ante brings an eclectic mix of international lifestyle brands together across two floors at SOGO118.

Finding the right everyday essentials can make a difference, whether you are preparing for your next getaway, looking for accessories to complement your daily routine, or simply searching for a new pair of sunglasses.

ante, Malaysia’s curator of design-led lifestyle products, is expanding its retail presence with a new space at SOGO118, 118 Mall. Spanning Level G and Level 1, the new retail destination brings together an assortment of international brands covering travel, technology, wellness, accessories, and eyewear.

Rather than focusing on just one product category, the space gives shoppers the opportunity to explore different lifestyle finds under one roof, with products that combine thoughtful design and everyday functionality.

Discover International Lifestyle Brands Across Two Floors

Visitors can explore a selection of brands catering to different interests and everyday needs.

Featured among the labels is M.Craftsman, with its Bristol, Trixie, and Airy collections. These ranges bring together contemporary design and practical details, offering shoppers more choices when looking for accessories that fit naturally into their daily routines.

For technology enthusiasts and those who appreciate well-designed everyday accessories, Native Union and Lexon also form part of the selection. Both brands offer products designed to complement how people use and interact with technology, bringing a balance of functionality and modern design to everyday living.

Wellness enthusiasts can also discover OURA, featuring the Oura Ring 5 and its approach to wearable wellness insights. The selection is further complemented by MaH and Ringo, adding more variety to the mix of international lifestyle brands available at the new space.

IZIPIZI Brings Its Morning Express Collection to Level

Over at Level G, eyewear takes the spotlight with IZIPIZI’s Autumn Winter 2026 collection, Morning Express.

Inspired by the familiar rush of everyday mornings, the collection captures the movement and spontaneity of getting ready for the day. Whether heading out for the daily commute, running errands, or enjoying time outdoors, its design-led frames and easy-to-wear styles add personality to everyday dressing.

For shoppers looking to refresh their eyewear collection, the range offers an opportunity to explore styles that can complement different outfits and daily activities.

A New Destination for Everyday Lifestyle Finds

With brands covering different aspects of everyday living, ante’s new retail space at SOGO118 offers shoppers a convenient destination to discover international labels across two floors.

Whether you are planning a trip, exploring new technology accessories, looking for wellness products, or browsing the latest eyewear styles, there is a varied selection to explore.

For more information about ante’s latest collections and brand updates, visit its official website at www.antelimited.com or follow its Instagram page, @anteshopsgmy.