POCO F7 Redefining Flagship Performance with Snapdragon® 8s

POCO, a leading technology brand among young tech enthusiasts, has officially launched the POCO F7, setting a new standard for flagship performance in its category. Powered by the newly debuted Snapdragon® 8s Gen 4 Mobile Platform, POCO F7 delivers flagship-level power and efficiency to a wider audience, deepening POCO’s strategic collaboration with Qualcomm Technologies, Inc.

Marking this new era, the POCO F7 Cyber Silver Edition introduces a bold and expressive design featuring a prominent Snapdragon® logo on the back, symbolizing the perfect fusion of powerful performance and futuristic aesthetics.

The launch also debuts Rydr, POCO’s first-ever virtual avatar. Embodying speed, power, and intelligence, Rydr represents POCO’s ongoing mission to push boundaries in performance and connect with a new generation of tech enthusiasts.

“With POCO F7, we’re advancing our commitment to redefine flagship performance by making it accessible to a wider audience. The Cyber Silver Edition—with its distinctive aesthetic—embodies our vision of merging futuristic style with powerful technology,” said Angus Ng, Head of Product Marketing at POCO Global.

Flagship Power, Intelligent Performance

At its core, POCO F7 is powered by the Snapdragon® 8s Gen 4 Mobile Platform, based on an all-big-core CPU architecture, which delivers a 30% performance boost compared to its predecessor, achieving an AnTuTu score of 2,084,535.

To ensure sustained peak performance, POCO F7 is equipped with its most advanced cooling solution yet: the 6000mm 3D Dual-Channel IceLoop System featuring the largest Loop Heat Pipe ever used in a POCO device.

It’s backed by a massive 6500mAh (typ) battery, the largest in the POCO F Series, and supports 90W HyperCharge, powering up to 80% in just 30 minutes. Additionally, 22.5W reverse charging ensures broad compatibility with other devices.

Running on Xiaomi HyperOS 2, POCO F7 also features WildBoost Optimization 4.0 for enhanced gaming performance, enabling 1.5K Super Resolution and Smart Frame Rate for up to 120FPS in Genshin Impact. The Surge T1s signal tuner ensures stable connectivity across cellular, Wi-Fi, and Bluetooth.

Ultra-Bright, Immersive Display

POCO F7 sports a 6.83-inch 1.5K ultra-bright display, engineered for clarity, responsiveness, and comfort. It reaches 3200 nits peak brightness with up to 25% APL, delivering vibrant visuals even under intense sunlight, thanks to Sunlight Display 4.0.

Eye care is a priority, with TÜV Rheinland certifications for Low Blue Light (Hardware Solution), Flicker-Free, and Circadian Friendly display. Additional enhancements include:

• 3840Hz PWM dimming
• Wet Touch Display 2.0
• 2560Hz⁷ instant touch sampling rate

Sleek Design Meets Tough Build

The POCO F7 features a streamlined glass back, CNC aluminum alloy frame, and blade-like neon flare camera deco, creating a dynamic yet ergonomic design. With a 94.23% screen-to-body ratio and large-radius curves, the phone offers immersive viewing and a comfortable grip.

The Cyber Silver Edition, with its mechanical overlay and highlighted Snapdragon® logo, delivers a bold cyber-aesthetic that visually captures the power within.

Engineered for durability, the device withstands up to 70kg of bending force and carries IP68 dust and water resistance, ensuring resilience in tough environments.

Pro-Level Camera, Effortless Creativity

POCO F7 features a 50MP Sony IMX882 main sensor with OIS, optimized for various lighting scenarios. Photography is enhanced with:

• UltraSnap and Live Photo
• Versatile portrait focal lengths (26mm, 35mm, 52mm)
• Real light spot for natural bokeh
• AI Beautify for smart scene tuning without overprocessing

The redesigned camera UI improves navigation and streamlines the shooting experience for content creators.

Product Availability in Malaysia

POCO F7 is now available in Malaysia via mi.com and official POCO stores on Shopee and Lazada. The device comes in Black, White, and Cyber Silver, with two storage variants:

Early bird pricing is available until 9 July 2025, allowing fans to experience a flagship performance at an unbeatable value.