New York Where Fashion Meets Music on Spotify
September 9, 2023New York Fashion Week is here, and Spotify is turning up the heat with a fabulous fusion of fashion and music. Introducing “The Soundtrack Behind The Runway,” an exciting new in-app destination that’s about to revolutionize the way we experience fashion shows.
The Runway’s Rhythmic Partner
Fashion Week in New York City is always a dazzling spectacle of style and innovation. To kick off this year’s festivities, Spotify is taking center stage with an exclusive collaboration. Say hello to “The Soundtrack Behind The Runway,” an exciting new feature in the Spotify app. It’s the ultimate destination for all things fashion and music, offering playlist takeovers by both emerging and established designers. But that’s not all – the creative masterminds responsible for curating the hottest runway show soundtracks are also in the mix.
A Fashionable Melody
Adding a touch of glamour to the mix, Spotify has teamed up with the Council of Fashion Designers of America (CFDA) to unveil the very first Official Playlist of New York Fashion Week. This groundbreaking partnership celebrates the dynamic creative community at the crossroads of fashion and music. The playlist boasts contributions from renowned designers like Khaite, Mara Hoffman, Alice + Olivia, and Caroline Herrera. Plus, it features tracks that have inspired designers such as ET OCHS, Kim Shui, and STAUD.
Dustee Jenkins, Chief Public Affairs Officer at Spotify, captured the essence of this collaboration perfectly: “There’s something special about the relationship between music and fashion that comes to life every year during Fashion Week. Whether it’s inspiring collections or soundtracking runway walks, music is the backdrop for so many of fashion’s biggest moments—and we have over 630,000 fashion-related playlists on Spotify to prove it. That feels especially true here in New York, where fashion is the second-largest industry and where Spotify has its largest global office. We’re so excited to bring all of this magic together in our Official Playlist of New York Fashion Week.”
NYFW on the Big Screen
If you find yourself in the Big Apple during this fashion extravaganza, you’re in for a treat. Spotify is taking its fashionable playlist to Times Square with a dazzling billboard display. Launching on September 9 and running throughout NYFW, this billboard showcases a QR code that whisks listeners away directly to the playlist. It’s a dynamic way to immerse yourself in the sounds inspiring the runway shows.
Steven Kolb, CEO of CFDA, emphasized the significance of music in the world of fashion: “Music plays an integral role in the designer’s creative process, culminating in the fashion show. The CFDA is excited to partner with Spotify on the Official Playlist of New York Fashion Week, which will bring the excitement of American fashion creativity to a worldwide audience.”
Fashion Forward
And for those who can’t get enough of the runway, there’s even more to explore. Dive into the sounds that influenced Luar founder Raul Lopez’s latest collection with “Fashion Forward,” another captivating playlist that’ll keep your fashion pulse racing.