Samsung Unveils AI-Driven Future at CES 2024
January 10, 2024Samsung Electronics Co., Ltd. has set a new benchmark in the world of artificial intelligence (AI) at CES® 2024. The company’s vision for AI technology is to create a more intuitive and convenient experience for users with their devices. This approach was vividly demonstrated at a press conference led by Jong-Hee (JH) Han, Vice Chairman, CEO, and Head of Samsung’s Device eXperience (DX) Division.
Revolutionizing Home Entertainment and Appliances
Samsung introduced cutting-edge AI innovations in its product lineup. The Samsung Neo QLED 8K QN900D, with its advanced AI Processor, NQ8 AI Gen 3, brings unprecedented image and sound quality, revolutionizing home viewing experiences. Additionally, The Premiere 8K projector and Music Frame speaker showcased Samsung’s commitment to providing a holistic entertainment experience.
AI for Everyday Convenience
The conference highlighted the evolution of Ballie, Samsung’s AI robot, and the introduction of the Bespoke 4-Door Flex™ Refrigerator with AI Family Hub™, which offers personalized recommendations and reduces food waste. The Bespoke AI Laundry Combo™ and the Bespoke Jet Bot Combo™ further exemplified Samsung’s drive to integrate AI into daily household tasks, enhancing convenience and efficiency.
Enhancing Spatial Intelligence with SmartThings
Jaeyeon Jung, Executive Vice President and Head of SmartThings, revealed how Samsung is leveraging spatial AI to personalize home management. With advancements like 3D Map View and smart sensor integration, Samsung is leading the way in creating intelligent, responsive living spaces.
Connecting Homes and Cars
Samsung’s partnership with Hyundai Motor Group and HARMAN is pushing the boundaries in automotive technology, integrating home and car environments seamlessly. This synergy allows for enhanced control and convenience, both at home and on the move.
Upholding Security and Privacy
Samsung’s focus on security and privacy in an increasingly connected world was underscored by Shin Baik from the Mobile eXperience Security Team. Innovations like Samsung Knox Matrix and Knox Vault are crucial in safeguarding user data across devices.
Commitment to Sustainability and Accessibility
Inhee Chung, Vice President of the Samsung Corporate Sustainability Center, emphasized Samsung’s efforts in promoting sustainable practices and energy management. The collaboration with Tesla to integrate SmartThings Energy is a significant step towards more efficient energy use. Additionally, Samsung’s focus on accessibility is evident in its efforts to make technology more inclusive for all users.