Infinix Shift Technology at CES 2024 A Smartphone Customization

Infinix Shift Technology at CES 2024 A Smartphone Customization

January 11, 2024 0 By Rowena Cletus

Infinix, a brand renowned for its innovative and youth-centric tech, has made headlines at ShowStoppers CES 2024 with the unveiling of its latest groundbreaking technology, E-Color Shift. This technology, tailored for the vibrant needs of young consumers, allows mobile phone panels to dynamically change colors without using any power, marking a significant leap in smartphone personalization.

The E-Color Shift technology won the prestigious Omdia Innovation Award at CES 2024, under the ‘Audio Technologies, Mobile Communications, and Home Entertainment Hardware’ category. This recognition underscores Infinix’s commitment to revolutionizing mobile technology.

E-Color Shift: Redefining Personalization Liang Zhang, Deputy General Manager at Infinix Mobility, explained, “Our E-Color Shift technology, incorporating E Ink Prism™ 3, brings a new dimension to smartphone customization. Users can now change up to 60 customizable areas on their device, with each area supporting multiple colors. This not only offers a unique aesthetic but also allows users to display time, mood, and other personalized features in a matrix arrangement on their phone’s back cover.”

Innovations Beyond Color Infinix’s showcase at CES 2024 didn’t stop with E-Color Shift. The brand also highlighted its advanced Infinix AirCharge and Extreme-Temp Battery technologies.

Infinix AirCharge introduces a novel way of wireless charging, allowing charging up to 20 cm away and at 60-degree angles, making it more convenient than ever. With protective circuits and a power delivery of 7.5W, it promises safety and efficiency.

The Extreme-Temp Battery is another remarkable innovation, designed to function in temperatures as low as -40°C. This makes it a reliable choice in extreme conditions, where traditional lithium-ion batteries fail.

Engaging with Tech Influencers Infinix is also launching the ‘Infinix Carpool Show’ alongside CES 2024. This series, featuring prominent tech and lifestyle influencers, will delve into the latest in mobile charging technologies, offering a firsthand experience of Infinix’s innovations. The series is set to be unveiled on Infinix’s global social media platforms during CES week.

Where Tomorrow Electrifies Today As Infinix continues to push the boundaries of mobile technology, its presence at ShowStoppers CES 2024 reaffirms its dedication to bringing cutting-edge, user-centric solutions to its consumers. With these latest innovations, Infinix is not just keeping up with trends but is setting new ones, ensuring that its users always stay ahead in the world of technology.